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Who We Are

About the Brand

Robyn Valerie is a creative brand that specialises in surface pattern design, founded by Robyn Schumacher. We create original and bespoke patterns that are in turn used to create a variety of products, such as fabric, wallpaper, accessories and homeware items. We offer both in-house product ranges, as well as licensing our artwork to other businesses.

The brand launched in 2022 selling tea-towels, aprons, hats, and tote bags all unique to our in-house pattern designs. Additionally, we also licensed our first wallpaper collection at Robin Sprong. (Be sure to check out the collection using the following link).

About Robyn

Hello and welcome! I’m Robyn, the founder and creative director at Robyn Valerie.

I graduated from the University of Cape Town in 2020 with a BA majoring in Classical studies and Business French, during which time I also taught piano lessons (and currently still do). Music has always been a special escape for me from the craziness of life. For as long as I can remember, I have always had a special interest in and been enthusiastic about history and European culture, especially anything and everything to do with France and Britain.

In 2021, I took a gap year, during which time I discovered pattern design and taught myself the skills I needed to become a surface designer. This journey started after I stumbled upon Spoonflower and felt inspired to create my own repeating patterns. I slowly taught myself how to do so by hand, and then eventually braved learning Photoshop. I joined Skillshare as a tool to advance my learning process and took a few of Bärbel Dressler's historical pattern style classes to help me create my first collection.
In 2022, I enrolled in Bonnie Christine’s Immersion class, which taught me many new skills and helped me grow in my knowledge as a designer and entrepreneur. I also ended up landing an in-house design job at Robin Sprong Wallpapers, which has been a great opportunity and learning curve for me as someone new in the creative industry.

My style is heavily influenced by the likes of William Morris from the Arts and Crafts movement, as well as other historical pattern styles. I'm a huge fan of French and English country decor and love the romanticism of a royal court from Jane Austen's era. I aim to create beauty that has an elegance and sophistication that will stand the test of time. I hope that Robyn Valerie will be able to put a smile on your face while on my quest to accomplish this.

One of my favourite quotes by William Morris -
"Have nothing in your house that you do not know to be useful or believe to be beautiful"
- William Morris
If you think that Robyn Valerie encompasses your style and vision and would be a good fit for your brand, please don't hesitate to contact us for licensing and / or collaborative opportunities (this can be done using the contact form below). We’d absolutely love to hear from you.

We have a lot of exciting plans ahead for 2024 so please be sure to subscribe to our newsletter and follow us on Instagram @robynvalerie_ to keep in the loop with new pattern and product releases and any other business updates or special offers. We’d love to have you join our community.

Check out our Instagram

Our beautiful new wrap dresses will be launching at the @kamersmakers market in Stellenbosch near the end of October ☺️

The dresses will be available in 3 different fabric prints in sizes small, medium and large. 

Featured here is the Buttercup Tile design 🌼🧈

Let us know in the comments if you are as excited for this launch as what we are? ☺️

#wrapdress #summerdress #yellowdress #dress #capetownfashion #capetownstyle #fabricdesign #bespokedesign #slowfashion #kamersmakers #robynvalerie #robynvaleriedesign
A sneak peak at part of our new 100% silk scarf collection 🌼

We will be launching these gorgeous designs at the @kamersmakers market in Stellenbosch at the end of October! 

Stay tuned for more updates… and a limited early bird special that we will be offering closer to the launch date 👀

Let us know in the comments what you think of the new colours and designs? ☺️
Our Japanese Garden design transformed into beautiful outdoor seating cushions 🌼 

If you are interested in having any of our fabric designs upholstered to perfectly suit your needs, pop us a DM or email us at info@robynvalerie.com 

#fabric #fabricdesign #floralfabric #outdoorfabric #outdoorcushions #upholstery #customupholstery #customdesign #customfabric #capetowninteriors #homedecor #softfurnishings #robynvalerie #robynvaleriedesign #smallbusiness #creativeentrepreneur
New wrap dresses in the works 🌼

Who’s excited to wear this beautiful fabric this summer? 👀☀️ 

#fabricdesign #fabric #dressfabric #summerfabric #sewingproject #yellowdress #capetowndesign #capetownfashion #robynvaleriedesign #robynvalerie #slowfashion #smallbusiness #creativeentrepreneur
Unboxing our beautiful new summer scarves 😍. 

We have an array of colours and designs available, featuring a mix of 100% silk chiffon, 100% silk twill, and 100% modal fabric. 

Let us know in the comments what you think of this new collection? Are you going to be styling a @robynvalerie_ scarf this spring/summer? 

Stay tuned for more updates on the launch date 👀

#silkscarf #silkscarves #scarfstyle #summerscarf #silkscarfdesign #scarffashion #scarfdesign #silkfabric #unboxing #smallbusiness #creativeentrepreneur #fashionaccessories #southafricandesign #robynvaleriedesign #robynvalerie
Some exciting news over at the @robynvalerie_ studio - we are investing in our very first industrial sewing machine 🪡

We spent the morning testing out the different options at @singersouthafrica 

We cannot wait to make all of your beautiful orders come to life with this investment ☺️

#sewingmachine #thingsarehappening #smallbusinessowner #entrepreneurlife #sewinglove #atelier #sewsewsew #dressmaking #singersewingmachine #sewingproject #robynvaleriedesign #robynvalerie #capetowndesign #designstudio
Obsessed with our new waffle weave towelling samples 🤩

Let us know what you think of this new fabric in the comments? 

#fabricdesign #fabricprint #floralfabric #beachtowel #waffleweave #fabricsamples #capetowndesign #summerfabric #robynvaleriedesign #robynvaleriedesigns #smallbusinessowner #creativebusiness
Loving all of our fabric samples 🤩. Seen here is an array of colours for our Dahlia Blooms design 🌸

If you’re interested in ordering fabric, be sure to pop us an email at info@robynvalerie.com or DM us 🛍️

#fabric #fabricsamples #upholsteryfabric #interiorfabrics #homedecor #floralfabric #cottonfabric #capetowndesign #robynvaleriedesign #robynvalerie #smallbusinessowner #creativentrepreneur
Our Trailing Dahlia Green wallpaper installed in our beautiful country style kitchen 🌿🍏🥑

Let us know in the comments which room you would want wallpaper featured in your home? 

#wallpaper #wallpaperinstallation #kitchenwalldecor #kitchendecor #homedesign #homedecor #countrydecor #countrystylehome #floralwallpaper #flowerwallpaper #greenhome #greendecor #robynvaleriedesign #robynvalerie #robinsprongwallpaper #youngdesigner #creativeentrepreneur #wallpaperwednesday
First hydrangeas dress mockup complete 👗

Let us know what you think of this design in the comments?

#dressfabric #capetownfashion #dressdesign #summerdress #sundress #floraldress #floralfabric #bluedress #sewingproject #dress #sewsewsew #robynvalerie #robynvaleriedesign #bluehydrangea #smallbusiness
Making a custom scatter cushion for a client 💙🫒

Featured here is an edit of our Olive Branch design (without the olives) in beautiful grey and teal tones. 

Let us know in the comments what colour scatter cushion you’d choose for your home? 👀

#scattercushions #cushions #madetoorder #homedecor #sewingproject #diysewing #velvet #fabricdesign #robynvalerie #robynvaleriedesign #capetowndesign #interiordecor #homeaccessories #smallbusiness #girlboss #smallbusinessowner
Working on a few prototypes for a new wrap dress collection that we’re aiming to launch in Spring👗 

Let us know what you think of this gorgeous green hydrangeas print? 👀

#sewingproject #dressmaterial #fabricdesign #sewing #dressfabric #fashiondesign #dressdesign #floralfabric #robynvaleriedesign #robynvalerie #sewsewsew #fabricaddict
We are so excited about our new studio space 🥰

We recently transformed this little cottage into a beautiful design and sewing workshop, and could not be happier with how it turned out. 

We still have a few odds and ends to sort out, and we’ll be changing the fabric to one of our own designs as well. But so far we are so happy to have a new dedicated space to making all of your @robynvalerie_ orders come true 🤍

#workshop #designstudio #sewingworkshop #capetowndesign #workspace #designspace #robynvaleriedesign #robynvalerie #creativestudio #entrepreneurlife #girlboss

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